Marjan Shamsi
Ekstern tilknyttet UiS
Contact
Telephone: 51831178
Email: marjan.shamsi@uis.no
Room: EOJ SV-213
Department
UiS School of Business and Law
Department of Innovation, Management and Marketing
About me
Marjan Shamsi is a PhD research fellow in organization and leadership at the Department of Innovation, Leadership, and Marketing at UiS Business School. Her research focuses on digitalization and digital transformation, human-technology interaction, information and communication technology (ICT) adoption, user well-being, and innovation. She is particularly interested in quantitative analytical methods, including structural equation modeling (SEM) and mixture models. Marjan has led or contributed to various projects examining user responses to technological changes.